Surviving a WordPress Marketing Challenge
Well, I’ve gone ahead and done it: entered one of WordPress.com’s many excellent challenges with a specific emphasis on this website and blog. In other words, it’s time for me to start practicing what...
View ArticleGetting to Know You
I finished up another WordPress class at the high school last night. This is nothing new – I’ve been teaching adults there for years – but the feeling I came away with afterwards was different and...
View ArticleSEO Is Not a Condiment for Your Website (Say the Pros)
Article courtesy of WP Apprentice, with thanks! Too often I hear website owners say things like “now that I’ve built my website I need to get some SEO.” (actual quote) I suppose this is a natural...
View Article5 Stellar Thoughts on Marketing Your Ideas
Marketers tend to get very caught up in thinking about how to persuade people to buy a product or service. Which makes sense … but it’s often jumping the gun. Because it’s quite common (and perhaps...
View ArticleWhat to Do When You Have Too Many Passions
Sometimes you have to experiment with a lot of ideas and see which one sticks. Start by identifying which topics you feel passionate about and place small bets on each of them. At this point, your...
View ArticleOnline and Under Budget: Web Marketing For the Little Guys
Extra, extra, learn all about it! My web marketing workshop, “Online and Under Budget: Web Marketing on a Shoestring,” will be taking place on Thursday, May 28 in Arlington, MA. Join us for an...
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